“Our [Account Strategist] has been a godsend. He has great ideas, he is bright, capable and confident and I know that he’s there to support me every step of the way. He offers suggestions on content and layout, and he’s just awesome to work with. He’s always there and he’s very accessible, which is important to me. He makes suggestions in such a professional way that it doesn’t come across as being anything but helpful.” -- Jim Seaman, Molle Toyota

At 3 Birds, your Account Strategist is more than just an 800 number -- and they're with you every step of the way, even before your first email is sent. Here's what you can expect from your Account Strategist the first month with 3 Birds.

Core Communication Digital Newsletter

This is the core of your marketing platform, and it's the place where our Account Strategists are going to help you stand out in the way you provide ongoing communication to your customers. Through your Core Communication, you'll entice customers into your dealership; inform them about the latest models and specials; and transparently provide the type of information that today's automotive consumers are searching for online, thereby establishing yourself as a trusted resource for customers.

One of the advantages of having a dedicated Account Strategist is that you’ll coordinate each month with respect to a strategy on how to best use your newsletter to accomplish objectives and support your initiatives. For example, by looking at your inventory and your market position, they'll make recommendations on what you should focus on to help sell and service more cars.

Data Connectivity

As recipients interact with your monthly newsletter, 3 Birds is gathering data to help better serve your customers. Additionally, by incorporating your CRM and DMS data, your Account Strategist will be able to get a better picture of how to help you make those key strategic decisions.

Engagement Website

The foundation of your dealership's marketing initiatives, your Engagement Website is a high-quality website that makes it easier than ever for customers to learn about your dealership, your inventory, and everything else they need to know to buy or service their vehicle with you. Have a question about it? Not to worry--your Account Strategist comes from a consumer-facing background and will work with you to refine your approach.

Your Account Strategist will be guiding you every step of the way, helping you learn the ins and outs of how to make the best possible decisions regarding your marketing.

Dedicated Account Strategists

Our Account Strategists are of the mindset that when you succeed, they succeed. You can expect them to be knowledgeable, friendly, and always ready to recommend the next course of action, but they're flexible. At the end of the day, it's all about whatever your dealership needs to succeed. If you want to move a lot of older pre-owned models, they'll lay out a strategy including our Pre-Owned Inventory Sales Streams and other marketing tactics to help you do just that. Want to advertise that charity bake sale you've got coming up? Your Account Strategist has you covered.

In short, you have a partner in 3 Birds. Other marketing vendors either offer cookie-cutter, one-sized-fits-all platforms, or they give you really complicated systems but not much help with them. 3 Birds is all about finding what best fits your needs, and staying by your side every step of the way to see those goals fulfilled.

You can expect a lot from 3 Birds in your first month with us, including getting your Engagement Website up and running, incorporating your data in our systems, and sending out an informative and persuasive newsletter.  Every month after that? All of the above, and so much more.

Your marketing partner is waiting. Are you ready to get started?