Updated: November 21, 2016

At 3 Birds, we're committed to offering solutions to the everyday challenges your dealership faces, including how to achieve ongoing sales growth in a changing marketplace. Our product lineup is designed to closely match your dealership’s key profit centers and integrate with your existing operations, starting with our fully managed Core digital marketing platform and solutions. That means it’s easy to build a custom package that helps you solve your most pressing challenges – and when it comes to boosting sales and maximizing service retention, our Core + Sales Accelerator package is a great place to start.

A dynamic marketing solution that adapts as quickly as your customers’ behavior

Consumer behavior and purchasing habits are evolving. Customers, now more than ever, are turning to the internet when researching vehicles and dealerships. That’s why you deserve a sales program that is designed from the ground up to be proactive, not reactive to emerging consumer trends.

Our Sales Accelerator solution is a comprehensive, data-driven addition to our ME product platform that helps keep you in front of your potential customers—giving you yet another way to market effectively (ME). The Sales Accelerator includes:

  • Targeted Inventory Streams (New, Used, and Newly Arrived and Aging Inventory)
  • Supporting Inventory Landing Pages
  • Buy Back Streams 
  • In-Market Predictive Streams
  • Trade-In Streams
  • Supporting Digital Assets for consistent branding and reach

Perhaps one of the most impressive aspects of our Sales Accelerator solution is the use of targeted inventory streams that utilize our industry-leading “Always On Always Learning” analytics engine. By using this powerful software, your marketing efforts are no longer guided by instinct, but are instead driven by data to help determine more effective opportunities and predictive modeling to identify customers who are 7 times more likely to buy a vehicle within the next 30 days.

Instead of sending a large volume of emails to customers, our Targeted Inventory Streams act as a larger automated and intelligent communication strategy. By using predictive sales modeling, our streams can zero in on interested customers and dynamically generate personalized, conversion-focused campaigns (pictured above). These consumer-directed marketing communications market to your customers based on their personal interests and buying intent, reaching more of your audience and drive more sales traffic to your website. It's all thanks to our live inventory integration, enabling our system to automatically pull in product info such as lot photos and pricing and driving customers to Supporting SRP and VDP Landing Pages. 

Our Sales Accelerator picks up where typical lead processes end

While the conventional wisdom in owner retention has been to rely on typical OEM programs with offers timed around equity position and trade cycles, our new white paper shows that inactive customers respond to messaging that is tailored to their interests. The Sales Accelerator solution leverages multiple touch-points to ensure your dealership is communicating with your customers appropriately and leading them down the path to purchase—all while maximizing opportunities to help drive higher conversion rates. Through these tactics, 3 Birds keeps customers moving through the purchase process and directly generates an average of 11.1 incremental sales per month.* Schedule a demo today for more information about Sales Accelerator or any of our other dealer solutions. 

*Based on 3 Birds analysis of 90,000 Sales Transactions, 350,000 leads, and more than 4 million campaign communications over an eight-month time period.