The 2016 National Automobile Dealers Association Convention & Expo is just around the corner. When it kicks off in Las Vegas on March 31, 3 Birds' presence at the show will be highlighted not only by our ME ("Market Effectively") platform, but by our "flocking awesome" team members from across the company.
While ME is an intelligent, turnkey solution powered by an impressive “Always On, Always Learning” analytics engine, it’s not just the software behind it that’s impressive, but our talented automotive, technology, and marketing experts that work together to make it all happen.
NADA is an outstanding opportunity for our existing and potential partners to meet members of every department and gain a deeper understanding of 3 Birds as a company. This year, you will get to meet friendly faces from our Sales, Account, Content, Development, and Analytics teams. Introducing you to the various people and departments that drive our product and your results is a great way to learn more about the deep well of value and support our customers enjoy with 3 Birds.
Automotive experience at every level
Ever get the feel that some of your automotive marketing vendors have never set foot in a dealership before? No chance of that with 3 Birds. Many of our team members have spent years in front of and behind the scenes in the dealership world, including previous Sales Associates, Fixed Ops Directors, and Sales Managers. This experience helps ensure that our digital solutions are tailored to solving the problems you face every day.
Industry-leading technical expertise
For years, dealers have struggled with outdated legacy technology and one-size-fits-all solutions. To develop our fully integrated multi-channel marketing platform, we recruited seasoned thought leaders, software architects, and engineers. Our in-house team embraces an agile development philosophy, so our technology is smart, dynamic, and responsive -- and always one step ahead of the latest game-changing developments.
Results-driven marketers with an eye on the future
Our marketing experts have earned their chops in some unconventional arenas, including the LPGA Tour marketing department and the courtrooms of San Francisco. Our team also includes forward-thinking digital natives who are keyed in to the wants, needs, and online behavior of the next generation of car-buyers. The result is a team that's uniquely prepared to connect with your customers on the channels they use most.
It goes without saying that we’re proud of our diverse team of content creators, developers, and marketing experts (check out our Birds'-Eye View employee spotlights in previous newsletters to see why). The fact that our executive team incorporates hard-working professionals from a variety of disciplines is what allows us to be unapologetically different—and unapologetically better.
At 3 Birds, we consider the companies we work with as our partners because our success is ultimately determined by yours. We also believe that people, not just great products, are what make for great partnerships. And we think you’ll agree when you meet the team at booth #6151N.